Writing for the web training

This one day Writing for the web course provides delegates with practical examples, comprehensive notes, guidelines and sources of reference.

Next available Writing for the web training dates:

Please read our training course Terms and conditions before making your booking.

Writing for the web training course content

This one day Writing for the web course provides delegates with:

• Understanding the medium and its uses
• Optimise your copy
• Learn the Search Engine Optimisation benefits
• Understand page layouts and structure
• Improve website legibility
• Know how to write with an effective web tone and style
• Calls to action – are they important and how can they be included in running text/informative texts.
• How users read a web page
• Interactive writing activities and discussion
• Creating content that is user-friendly
• Improve writing depending on the context for: Twitter, HTML email, Online advert in classifieds, adapting printed article for the web, Adwords advert
• Write for your audience
• Make your pages scannable

Pre-requisites

You should be familiar with the web and writing articles and content.

We have trained

Vodafone, Macmillan, Midlands Coop, Save The Children, Help the Aged, AbstractMRM, ESRC, Woking Borough Council, Hastings Borough Council, Pernod Ricard, Hermes, English Heritage, Princes Trust, KPMG,
BDO Stoy Hayward, Great Ormond Street Hospital, British Library, CIPD, National Trust, Waitrose, Next, MBNA, AXA PPP Healthcare, The Stationery Office, RBS Corporate, Cambridge University Press, Stroud and Swindon, Bibby Financial Services, Thames Valley University, The Equality and Human Rights Commission and more.

Time

09.30am - 16.30pm

Pricing

The maximum number of participants at our central london training facility is 8 per course and prices are £345 + VAT per head.

The course includes lunch and refreshments, and we fully cater for vegetarians or special dietary requirements (please mention this when booking your place).

Location

2e2 Ltd

Gillingham House

38-44 Gillingham St.

Victoria

London

SW1V 1HU

View map to course (Links to Multimap.com)

Download course details and directions (Word file size; 70kb)

Discounts

We offer a 15% discount if the same candidate books on more than one course. We also offer the same discount for not for profit organisations, and for organisations that send multiple candidates to the same course.

Offers from our sponsors

As well as providing you with up to date web training we also have partnered with some excellent companies within the user experience field to give each delegate access to discounts and deals when they attend one of our courses.

• Rosenfeld Media
• Web Sort
• Loop¹¹
• Axure RP
• Acuity ETS
• OptimalSort

Rosenfeld Media

Each participant will receive a 20% discount with an exclusive Spotless Interactive promo code and we will be giving away one book on each course by way of a lucky dip.

Web Sort

Web Sort is a web-based software application for remote online card sorting. Each participant will be given a 25% discount with an exclusive Spotless Interactive promo code.

Loop¹¹

Loop¹¹ is an online and DIY usability testing tool. It allows usability professionals to conduct remote, unmoderated usability testing on any website. Loop¹¹ is giving away one free usability test valued at $350, to each attendee of the Spotless Interactive "Web Usability Testing Training" courses with an exclusive Spotless Interactive promo code.

Axure RP

Axure RP is the leading tool for rapidly creating wireframes, prototypes and specifications for applications and web sites. Quickly get the benefits of prototyping without a lot of hassle. Each participant on our course will get an $89 discount with an exclusive Spotless Interactive promo code.

Acuity ETS

Acuity ETS are the UK's leading provider for eye tracking equipment and services and provide eyetrackers from Tobii the market leader thanks to its powerful hardware and flexible software. Each participant on our course will get a 10% discount off all rentals and rental services and 2.5% off purchases.

OptimalSort

OptimalSort enables you to run online card sorts with minimal fuss. Each participant on our course will get a 15% discount with an exclusive Spotless Interactive promo code. Participants will also get a free monthly access account for the product.

Need some more information on Writing for the web training?

We are ready to answer your questions right now, so please contact us by telephone on +44 (0)207 168 7526 or drop us a quick email info@spotlessinteractive.com and we will do our best to help you with any questions you might have.

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